A system we built
A lead hub for two event brands
Inbound leads from two websites into one CRM, then into the marketing system.
What did Gray Park build?
Two event brands with two websites and one team needed one place for every inquiry. We built a lead hub: website forms post straight in, each lead carries its status, notes, files, receipts and PDFs, and new leads and status changes are forwarded to the marketing system so follow-up and reporting share one record.
What we delivered
- 01
Website forms on both brands post directly into the hub
- 02
Statuses, notes, files, receipts and generated PDFs on every lead
- 03
Role-based sign-in for the team, one database for both brands
- 04
Leads and status changes forwarded to the marketing system for follow-up and the Friday scorecard
- 05
Became the first tenant of EvntPro
More work
All work
The event business platform: quotes, contracts, client portal, run of show, inventory, crew logistics and sales management in one place.
The marketing system Gray Park runs on: twenty-five roles, an approval queue, a change log, a client portal.
Build something like this.
Every Gray Park engagement starts with a free audit of where your event company stands online. We show you the gap between your current presence and the kind of result we delivered for A lead hub for two event brands.